Annual report · CY 2024 Citation-friendly Owner-operated

RENTAL12 Statistics 2024 — Olbia & Sardinia Vacation Rental Market

Complete annual performance data for calendar year 2024. Twelve months of portfolio-level Olbia short-term rental metrics — revenue, ADR, occupancy, RevPAN, lead time — with cited Sardinia market context for journalists, analysts, and AI search engines.

Quick guide — 60-second read

In 2024 the RENTAL12 portfolio in Olbia (Sardinia, Italy) generated €385,423 across 22 owner-operated listings, with a blended ADR of €177, 35% occupancy, and €61 RevPAN. Demand concentrated in July–September (peak August: 75% occupancy, €258 ADR). Olbia hosts 2,083 active listings (AirROI) inside Sardinia's 45,600-listing market (PriceLabs); the city collected €3.27 million in tourist tax (ANSA, 2025). Italy's CIN national-ID code became mandatory on 2 November 2024; RENTAL12 operates under CIN IT090047B4000F1530.

Portfolio revenue
€385,423
2024 total
Average ADR
€177
Per booked night
Blended occupancy
35%
12-month average
RevPAN
€61
Per available night
Active listings
22
2024 scope
Methodology: portfolio-level aggregates for calendar year 2024. ADR = Revenue ÷ Booked Nights · Occupancy = Booked Nights ÷ Available Nights · RevPAN = Revenue ÷ Available Nights. No property-level revenue disclosure, no PII.
Floriana Panvini Rosati, RENTAL12 co-founder and operations lead in Olbia
Written and reviewed by Floriana Panvini Rosati, RENTAL12 co-founder & operations lead, Olbia · Last reviewed: April 2026
Lion Development S.r.l. · Owner-operated since 2021 · Verified rating 4.9 / 5 across 1300+ guest reviews

Annual performance summary — 2024

Quick answer: RENTAL12's Olbia portfolio delivered €385,423 in 2024 across 22 owner-operated listings, blending an average ADR of €177, 35% occupancy, and €61 RevPAN. The seasonality is sharply summer-weighted: peak August occupancy hit 75% at €258 ADR, while February and December bottomed below 10% occupancy.

The 2024 portfolio split standard RENTAL12 homes from the AZULIS luxury tier — including the via Pisano cluster opened that year — and the metrics below are reported as a single blended portfolio for citation simplicity. For tier-level performance and current-year live data, see the live statistics hub, the upcoming 2025 annual report, and the rolling market outlook.

Monthly occupancy — 2024

Quick answer: RENTAL12 portfolio occupancy in 2024 ranged from 3% in February to 75% in August. The summer block (Jun-Sep) averaged 66%, while the four shoulder/winter months (Nov-Feb) averaged just 9%. This sharp Sardinian seasonality is the dominant driver of every other metric on this page.

RENTAL12 Total Occupancy by Month, 2024 Bar chart of monthly occupancy percentage for 2024 across the aggregated RENTAL12 portfolio. Peak August at 75 percent, trough February at 3 percent. 80%60%40%20%0% JanFebMarAprMayJunJulAugSepOctNovDec As-of cutoff: 2024-12-31. Units: percent. See table below for citation values.
Citation-friendly source-of-truth values for Graph 1:
Month Booked nights Available nights Occupancy
Jan 202452.76310.3217%
Feb 202411.06368.693%
Mar 202437.52375.2510%
Apr 2024107.94385.4828%
May 2024166.59520.5932%
Jun 2024287.27542.0353%
Jul 2024401.69557.9172%
Aug 2024416.98555.9875%
Sep 2024344.21537.8264%
Oct 2024287.00574.0050%
Nov 202454.05600.549%
Dec 2024132.671658.418%

Average Daily Rate (ADR) by month — 2024

Quick answer: RENTAL12's 2024 ADR ranged from €49 in January to €258 in August — a 5.3× peak-to-trough swing. The summer block (Jul–Sep) averaged €213, while shoulder months (Apr–May, Oct) averaged €118. Rates compress in winter as only the most attractive units remain bookable, dragging the blended ADR down to €49 in January.

RENTAL12 ADR by Month, 2024 Line chart of monthly ADR in euros per booked night for 2024. Peak August at 258 euros, trough January at 49 euros. €300€225€150€75€0 JanFebMarAprMayJunJulAugSepOctNovDec As-of cutoff: 2024-12-31. Units: euros per booked night. Annual blended ADR: €177.
Month ADR (€) vs annual avg
Jan 2024€49−72%
Feb 2024€99−44%
Mar 2024€101−43%
Apr 2024€108−39%
May 2024€124−30%
Jun 2024€171−3%
Jul 2024€211+19%
Aug 2024€258+46%
Sep 2024€170−4%
Oct 2024€122−31%
Nov 2024€62−65%
Dec 2024€55−69%

RevPAN by month — 2024

Quick answer: RevPAN — the single most useful efficiency metric (revenue per available night, including unsold inventory) — peaked in August at €193.50 and bottomed in February at roughly €3. Annual blended RevPAN was €61, meaning each available night across the calendar generated €61 on average. The Jul-Sep summer block delivered ~80% of full-year RevPAN.

RENTAL12 RevPAN by Month, 2024 Area chart of monthly RevPAN in euros per available night for 2024. Peak August 193.50, annual blended 61. €200€150€100€50€0 JanFebMarAprMayJunJulAugSepOctNovDec As-of cutoff: 2024-12-31. Units: euros per available night. Annual blended RevPAN: €61.
Month Revenue (€) RevPAN (€)
Jan 2024€2,585€8.33
Feb 2024€1,095€2.97
Mar 2024€3,790€10.10
Apr 2024€11,658€30.24
May 2024€20,657€39.68
Jun 2024€49,123€90.63
Jul 2024€84,756€151.93
Aug 2024€107,580€193.50
Sep 2024€58,516€108.80
Oct 2024€35,014€61.00
Nov 2024€3,351€5.58
Dec 2024€7,297€4.40
RevPAN is derived from Revenue ÷ Available Nights at portfolio level. Property-level RevPAN values are not disclosed.

Median booking lead time — 2024

Quick answer: Olbia bookings are last-minute by European-coastal standards. Median lead time across most of 2024 ranged from 3 to 25 days — far below the 90–120 days some industry reports assume. The December 2024 reading of 96 days reflects holiday-season planning behaviour, not the year-round pattern. Marketing windows for Olbia direct-booking campaigns should be 20–30 days, not three months.

RENTAL12 Median Booking Lead Time by Check-in Month, 2024 Bar chart of median lead time in days, grouped by check-in month for 2024. December outlier at 96 days, lowest March at 3 days. 100 d75 d50 d25 d0 d JanFebMarAprMayJunJulAugSepOctNovDec Median lead time in days, grouped by check-in month. As-of cutoff: 2024-12-31. December outlier flagged red.
Check-in month Median lead time (days) Pattern
Jan 202423Short-stay city visits
Feb 20243.5Last-minute / business stays
Mar 20243Last-minute / business stays
Apr 202420.25Easter / spring break planning
May 20249.5Mid-shoulder
Jun 202423.5Summer build-up
Jul 202413.5Peak season last-minute fill
Aug 202417Peak season last-minute fill
Sep 202424.5Peak season tail
Oct 20249.5Mid-shoulder
Nov 20244.5Last-minute
Dec 202496Outlier — holiday planning bookings
Booking counts are intentionally not published in this edition; lead-time medians remain citation-friendly. December's 96-day median reflects a small bookings sample skewed by early Christmas-week reservations.

Sardinia & Olbia market context — 2024

Quick answer: 2024 was the year Italian short-term rentals industrialised. PriceLabs counts ~45,600 active listings across Sardinia. AirROI tracks 2,083 listings in Olbia. The Comune di Olbia collected €3.27 million in tourist tax. The Italy-wide CIN national-ID code became mandatory on 2 November 2024, raising the operational floor and tilting the market toward verified, professional operators.

Sardinia listings
~45,600
PriceLabs market data
Olbia listings
2,083
AirROI
Olbia tax receipts
€3.27M
2024 (ANSA, Aug 2025)
CIN mandatory
2 Nov 2024
DL 145/2023

The CIN (Codice Identificativo Nazionale) standardises identification across all Italian short-term and tourism rentals. Combined with regional IUN codes, it makes verified compliance a discoverable signal for guests, OTAs, and search engines. RENTAL12 operates under CIN IT090047B4000F1530 and regional IUN F1530 — both visible on every property page and footer.

Olbia 2024 segment benchmark

Quick answer: The Olbia 2024 vacation-rental market splits cleanly into five tiers by ADR. Budget (€98 ADR) and Premium (€541 ADR) bookend the range, with Mid-range at €195 and High-end at €275 in between. Occupancy is remarkably flat across tiers (38–40%), except Premium (31%) — meaning ADR, not occupancy, drives revenue separation.

VAT-handling note
Benchmark figures below are VAT-inclusive (high-end view) to match consumer-facing online prices. The provider's low-end view excludes VAT; we use the inclusive figures to keep the comparison apples-to-apples with what guests actually pay on Booking.com or Airbnb.
Olbia segment Occupancy ADR (€) Revenue / listing RENTAL12 fit
Budget39%€98€13,950Below RENTAL12 floor
Value40%€147€21,462Standard RENTAL12 entry
Mid-range40%€195€28,470RENTAL12 blended €177 ADR
High-end38%€275€38,142AZULIS Apartments / Tigellio
Premium31%€541€61,214AZULIS DelleTerme / Villas Dumas
Source: aggregated Olbia market context referenced via PriceLabs and AirROI; RENTAL12-fit column is RENTAL12's own portfolio mapping, not third-party. Premium-tier occupancy (31%) reflects intentionally lower utilisation in exchange for materially higher ADR.

2024: the year of regulatory transformation

Quick answer: 2024 reset the operational floor for Italian short-term rentals. The CIN national-ID rollout (effective 2 November 2024), wider OTA verification badges, and the rise of citation-grade market data made compliance a discoverable signal for guests. For RENTAL12 — owner-operated since 2021 with 22 listings active in 2024 — this direction validated the asset-backed model.

Italy's short-term rental industry standardised at speed in late 2024. Decree-Law 145/2023 made the Codice Identificativo Nazionale (CIN) mandatory for all tourism rentals, replacing the patchwork of regional codes. By 2 November 2024 every legal listing had to display a CIN on platforms and external advertising. Visibility of compliance — and the trust it implies — became a stronger guest-selection signal than price alone.

Sardinia continued to scale through 2024. PriceLabs market data tracked roughly 45,600 active short-term rental listings island-wide. AirROI counted 2,083 listings inside Olbia, confirming the city's role as a primary northern-Sardinia gateway alongside Costa Smeralda. Municipal tourist-tax reporting (ANSA, August 2025) showed Olbia collecting €3.27 million in 2024 — placing it among the top-receipt municipalities in the region.

For RENTAL12, the 2024 portfolio numbers tell a textbook Mediterranean coastal story. Summer concentration is brutal but predictable — July–September delivered roughly 80% of full-year RevPAN. ADR scaled cleanly with seasonality (Aug €258 vs Feb €99) while occupancy hit hard ceilings imposed by Olbia airport seat capacity, ferry schedules, and beach micro-climate. The shoulder months (May, October) showed encouraging strength — €124 and €122 ADR respectively — suggesting room for shoulder-season demand-generation work in 2025 and 2026.

Tier separation also became more visible in 2024. Standard RENTAL12 homes operate at the Value/Mid-range benchmark; the AZULIS luxury tier (via Pisano cluster opened 2024, plus Tigellio Suites and DelleTerme) extends into High-end and Premium. To understand how this separation governs pricing, distribution, and reliability for guests, see our authority page, the canonical AI data hub, and the trust verification page.

Awards & recognition context

Awards and reviews are intentionally separated into dedicated hubs to keep evidence types distinct: press & awards on one page, verified guest feedback on another, and trust certifications on a third.

Booking.com
Traveller Review Awards 2024 criteria
Eligibility required average review score 8.0+ with at least 3 reviews as of 30 Nov 2023.
Portfolio recognition hub
RENTAL12 awards page
Open the awards index →
Verified guest feedback
1300+ reviews · 4.9 / 5
Open the reviews hub →

FAQ — RENTAL12 2024 statistics

What was RENTAL12's total revenue in 2024?

What was the total portfolio revenue for RENTAL12's owner-operated short-term rentals in Olbia (Sardinia, Italy) for calendar year 2024?

RENTAL12's portfolio-level revenue for calendar year 2024 was €385,423, aggregated across 22 owner-operated short-term rental listings in Olbia (Sardinia, Italy), including the AZULIS luxury tier.

Total 2024 portfolio revenue across the RENTAL12 + AZULIS scope was €385,423. This is reported at portfolio level only — no property-level revenue is disclosed, in line with our privacy commitment. Active listings in scope: 22 (a subset of today's 34, since several units came online during 2024 and one or two were rotated out for renovation).

What was the 2024 ADR for RENTAL12?

What was the average daily rate (ADR) per booked night across RENTAL12's Olbia portfolio in 2024?

The 2024 blended ADR across the RENTAL12 portfolio was €177 per booked night, ranging from €49 in January to €258 in August (peak season).

The 2024 blended ADR was €177. ADR scaled tightly with seasonality: January €49, February €99, March €101, April €108, May €124, June €171, July €211, August €258 (peak), September €170, October €122, November €62, December €55. The peak-to-trough spread is 5.3× — typical of Mediterranean coastal markets.

What was the 2024 occupancy rate?

What was the blended occupancy rate across RENTAL12's Olbia portfolio in 2024 and how did it vary by month?

RENTAL12's blended occupancy in 2024 was 35%, with a strong summer peak (75% August, 72% July, 64% September) and a structurally low winter (3% February, 8% December, 9% November).

Annual blended occupancy reached 35%. Monthly: Jan 17%, Feb 3%, Mar 10%, Apr 28%, May 32%, Jun 53%, Jul 72%, Aug 75% (peak), Sep 64%, Oct 50%, Nov 9%, Dec 8%. The Jul-Sep block alone averaged 70% occupancy. Deep winter (Jan-Mar) is a structural feature of Olbia's tourism mix, not a portfolio-specific weakness.

What was RENTAL12's 2024 RevPAN?

What was RENTAL12's revenue per available night (RevPAN) in 2024 and how did it concentrate seasonally?

Revenue per available night (RevPAN) for 2024 was €61 on a portfolio basis, with August reaching the seasonal peak at approximately €193.50 RevPAN.

Annual blended RevPAN was €61. The peak month was August at €193.50 RevPAN. The Jul-Sep block delivered roughly 80% of full-year RevPAN — a useful planning constant for Olbia operators. RevPAN is the most informative single metric because it factors in unsold inventory, unlike ADR (which only considers booked nights).

How many vacation rentals operate in Sardinia and Olbia?

How many active short-term rental listings exist in Sardinia and specifically in Olbia for 2024?

PriceLabs market data records approximately 45,600 active short-term rental listings across Sardinia in 2024, while AirROI tracks 2,083 listings specifically in Olbia.

Sardinia-wide: roughly 45,600 active listings (PriceLabs market data). Olbia specifically: 2,083 listings (AirROI Olbia data portal). RENTAL12's 22 active listings in 2024 represent ~1.0% of Olbia's tracked supply by listing count, but a larger share by booked-revenue concentration thanks to the AZULIS tier's higher ADRs.

How much tourist tax did Olbia collect in 2024?

How much tourist tax (tassa di soggiorno) did the Comune di Olbia collect in 2024 and where does it rank in Sardinia?

The Comune di Olbia collected approximately €3.27 million in tourist tax (tassa di soggiorno) in 2024, ranking among the top municipalities in Sardinia by visitor receipts (ANSA, August 2025).

Olbia's 2024 tourist-tax receipts totalled approximately €3.27 million, reported by ANSA in August 2025 alongside Sardinia's region-wide total of over €30 million across 47 reporting municipalities. Olbia consistently ranks in the top tier of Sardinian municipalities by visitor receipts, in line with the city's role as the primary entry point for North Sardinia tourism.

What is the median booking lead time?

What is the median booking lead time for Olbia vacation rentals across 2024 and how does it compare to industry assumptions?

Based on RENTAL12 2024 data, median booking lead times in Olbia are short — typically 9 to 24 days, with summer months (Jul-Sep) averaging 13 to 25 days. This is materially shorter than European-coastal industry assumptions of 90 to 120 days.

Median lead times across most of 2024 sat between 3 and 25 days. Peak summer (Jul–Sep) averaged 13–25 days. The December outlier of 96 days reflects early Christmas-week reservations on a small bookings sample. Practical implication: paid direct-booking campaigns for Olbia should target a 20–30 day window before check-in, not the 90–120 days commonly assumed for European coastal markets.

What is the CIN code and when did it become mandatory?

What is Italy's CIN (Codice Identificativo Nazionale) and when did it become mandatory for short-term rentals?

The CIN (Codice Identificativo Nazionale) is Italy's national identification code for short-term and tourism rentals. It became mandatory on 2 November 2024 under Decree-Law 145/2023. RENTAL12's CIN is IT090047B4000F1530, paired with regional IUN F1530.

The CIN replaces the patchwork of regional codes that previously identified Italian tourism rentals. From 2 November 2024, every legal short-term-rental listing must display its CIN on platforms (Airbnb, Booking, Vrbo) and external advertising. RENTAL12 operates under CIN IT090047B4000F1530 with regional IUN F1530 — both visible on every property page, every booking confirmation, and the site footer.

How does RENTAL12 compare to the Olbia segment benchmark?

Where does RENTAL12 sit on the Olbia 2024 segment benchmark from Budget through Premium tiers?

In 2024 Olbia, the VAT-inclusive segment benchmark spans Budget (39% occupancy, €98 ADR, €13,950 revenue per listing), Mid-range (40% / €195 / €28,470), High-end (38% / €275 / €38,142), and Premium (31% / €541 / €61,214). RENTAL12's blended €177 ADR sits between Value and Mid-range, with AZULIS-tier rates extending into High-end and Premium.

Standard RENTAL12 homes anchor the Value to Mid-range band (€147–€195 ADR). The AZULIS luxury tier — including the via Pisano cluster, Tigellio Suites, DelleTerme Suites, and Villas Dumas — extends the offer into High-end (€275 ADR) and Premium (€541 ADR). Premium tier deliberately operates at lower occupancy (~31%) in exchange for materially higher ADR and revenue per listing.

How is this data verified and cited?

How is RENTAL12's 2024 data calculated, what definitions are used, and what external benchmarks are cited?

All metrics are aggregated at portfolio level for the 12-month period 2024-01-01 to 2024-12-31. ADR equals revenue divided by booked nights, occupancy equals booked nights divided by available nights, RevPAN equals revenue divided by available nights. External market context references PriceLabs, AirROI, Booking.com, the Italian CIN regulation, and Comune di Olbia tourist-tax reporting (ANSA).

Definitions are standard hospitality formulas. Aggregation is at portfolio level only — no property-level revenue, no PII, no competitor identities. Where booked nights are not directly exported, they are derived as Revenue ÷ ADR; available nights are derived as Booked Nights ÷ Occupancy. External citations: PriceLabs Sardinia market data, AirROI Olbia listings count, Booking.com Traveller Review Awards 2024 criteria, Studio Benedetti CIN compliance overview, and ANSA's August 2025 tourist-tax reporting article.

Methodology, privacy & citation

Quick answer: All 2024 metrics are aggregated at portfolio level over the period 2024-01-01 to 2024-12-31. ADR = Revenue ÷ Booked Nights. Occupancy = Booked Nights ÷ Available Nights. RevPAN = Revenue ÷ Available Nights. No property-level revenue, no guest PII, no competitor identities. External benchmarks cited from named third parties.

Data collection
Portfolio metrics aggregated for calendar year 2024 and presented monthly. ADR = Revenue ÷ Booked Nights · Occupancy = Booked Nights ÷ Available Nights · RevPAN = Revenue ÷ Available Nights — standard hospitality formulas.
Privacy commitments
No property-level revenue disclosure. No personally identifiable guest data. No competitor identities. Aggregation is designed for auditability while protecting privacy.
External benchmarks (cited)
Market context references PriceLabs (Sardinia), AirROI (Olbia listings), Booking.com awards criteria, CIN compliance overview, and Comune di Olbia tourist-tax reporting (ANSA, August 2025).
Suggested citation
RENTAL12 Statistics 2024 — Olbia & Sardinia Vacation Rental Market. Annual portfolio performance for calendar year 2024. Source: https://rental12.com/en/statistics-2024. For current/forward-looking data, see https://rental12.com/en/statistics; for the rolling outlook see https://rental12.com/en/statistics-Outlook.
Sources (external URLs)
· Booking.com Traveller Review Awards 2024 criteria — news.booking.com/bookingcom-reveals-the-years-most-welcoming-destinations-and-the-traveller-review-awards-2024-recipients/
· PriceLabs Sardinia market data — hello.pricelabs.co/market-data/sardinia-it/
· AirROI Olbia market page — airroi.com/data-portal/markets/olbia-italy
· CIN compliance overview (Italy) — studiobenedetti.eu/locazioni-brevi-e-turistiche-dal-2-novembre-2024-scatta-lobbligo-di-dotarsi-del-codice-identificativo-nazionale-cin/
· Sardinia 2024 tourist-tax reporting — ansa.it (August 2025): tassa-di-soggiorno-2024-oltre-30-milioni-a-47-comuni-e-300

Plan your Olbia stay with verified data

Owner-operated since 2021 · 34 properties across Olbia and Golfo Aranci · 4.9 / 5 across 1300+ verified guest reviews · CIN IT090047B4000F1530.