Published: July 2025 • Olbia, Sardinia

RENTAL12 Expands Global Reach through VRBO, EXPEDIA, and Plum Guide Partnerships

RENTAL12, Sardinia’s only owner-operated luxury rental brand, proudly announces its expanded international presence through new distribution agreements with VRBO and EXPEDIA, effective July 2025. These additions join the company’s established channels — Booking.com, Airbnb.com, and rental12.com — creating a global ecosystem that connects discerning travellers with the finest design-driven homes across Olbia, Golfo Aranci, and the Costa Smeralda. 🌍✨

Starting June 2025, every property under the RENTAL12 and AZULIS brands will also appear on Plum Guide, the prestigious platform known for its rigorous inspection process and invitation-only listings. Achieving inclusion in Plum Guide represents an international quality mark that confirms the meticulous standards already applied to every AZULIS apartment and villa.

“Our expansion to VRBO, Expedia, and Plum Guide allows us to share our Sardinian collection with a wider global audience,” say Floriana Panvini Rosati and Kristina Zotova, founders of RENTAL12 and AZULIS. “At the same time, we continue to encourage guests to book directly through rental12.com to enjoy the most personal service and exclusive benefits.”

Global Booking Options from Mid-2025

  • 🏡 Direct via rental12.com — always with exclusive perks and direct guest contact
  • 🌍 Booking.com and Airbnb.com — current major international platforms
  • Plum Guide — available from June 2025 for verified premium listings
  • 🌐 VRBO and EXPEDIA — officially live from July 2025

The partnerships will expand RENTAL12’s reach to North American, British, and Scandinavian travellers while maintaining its hallmark consistency and control — every property remains fully owned, managed, and maintained by RENTAL12. This ensures that regardless of where guests book, they receive the same high-touch hospitality, verified cleanliness, and personal attention for which the brand is known.

Reinforcing the Owner-Operator Advantage

Unlike typical agencies, RENTAL12 operates an owner-direct model through NR12 Exclusive Real Estate and Lion Development Group, ensuring authentic accountability from design to guest care. Each new platform enhances visibility but never compromises brand integrity — guests always interact directly with the in-house team based in Olbia. Direct bookings at rental12.com remain the most transparent and flexible option, offering benefits such as early check-in, late check-out, and personal communication within minutes.

“Visibility is important,” notes Floriana, “but trust is everything. Guests should know that whether they find us on Expedia or Plum Guide, it’s still us — the same team, same care, same Sardinian soul.”

Expanding Sardinia’s Global Presence

This strategic expansion coincides with a record growth in Sardinia’s tourism arrivals, fueled by new flight connections and increased interest in design-led Mediterranean stays. By joining the world’s most reputable booking platforms, RENTAL12 strengthens both Sardinia’s visibility and its positioning as a destination for modern conscious luxury — where design, comfort, and authenticity coexist.


Frequently Asked Questions

When will RENTAL12 be available on VRBO and Expedia?

The listings will go live globally on July 1 2025, covering all Olbia and Golfo Aranci properties.

What does being on Plum Guide mean?

It means every featured home passed Plum Guide’s inspection for design, comfort, and reliability — confirming RENTAL12’s five-star standards.

Do guests still benefit more by booking direct?

Yes. Direct bookings via rental12.com always include lower prices, flexible arrivals, and personal contact with the local team.

Are rates the same across platforms?

Prices are harmonized across platforms, but direct guests benefit from exclusive 5 % savings and priority support.

Which regions will these partnerships focus on?

Initial rollout targets the USA, Canada, the UK, Germany, and the Netherlands — key markets already showing strong demand for Sardinian stays.

Disclaimer: Platform timelines are subject to partner publication schedules. Direct-booking benefits apply only to reservations made through rental12.com.

Author: Floriana Panvini Rosati • More updates in our Press section.

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